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The Madame Alexander Doll Company was founded by Madame Beatrice Alexander Behrman in 1933.
Madame Alexander was born in Brooklyn, New York on March 9, 1895. She was the daughter of Russian immigrants.
Boxed Madame Alexander Susie Q cloth doll, circa 1938
With large painted blue side glancing eyes, rosie cheeks and red wool plaited hair, swivel head and wearing original brightly patterned dress, with bag, felt shoes, straw boater with daisies, and holding her travel case, in her blue card box with lid, and label, 38cm (15in) tall. Sold for £125 at Bonhams
MADAME ALEXANDER ‘MELANIE’ DOLL
Circa 1960s
A Madame Alexander doll depicting Melanie created circa the 1960s to correspond with one of the theatrical re-releases of “GWTW.” Made of plastic materials with ‘sleep eyes,’ a partially hand-painted face and moveable limbs, this doll has straight, black hair and she wears her vintage clothing including a peach-colored taffeta dress with lace trim and a matching hat. Her original box is also included.
Height: 21 inches Sold for USD 478 at Christies
In the 1930’s Madame Alexander introduced the first dolls based on licensed characters from literature and the movies. Alice in Wonderland, Little Women, and Gone with the Wind were pioneering doll concepts which remain popular to this day.
Sonja Henie Madame Alexander composition doll with open mouth and closing eyelids; measures approximately 18-1/2″ high. Labeled to dress. Doll with stand. Clothes are clean. Sold for $100 at Bremo Auctions
Madame Alexander Dolls, Madame Alexander Hansel & Gretel, Hansel is composition, Gretel is hard plastic, marked Alexander on back of heads, wearing tagged outfits, 18″ tall. Sold For: $1,300 at Stephenson’s Auction
1930’s Madame Alexander Scarlett O’Hara Doll in Box 12”. Near mint Gone with the Wind doll with original hang tag and box. Taped corners to box top. Sold For: $650 at MBA Seattle Auction
MADAME ALEXANDER 20 INCH CISSY DOLL. Sold For $225 at Dotta Auction Co., Inc
A 1950’s Madame Alexander Cissy Doll. Always stored in box. Original hat with face net, shoes, pink and white striped dress, stockings, hat box and tag. Original box.Dimensions: 20″ height.
10 inch Madame Alexander Charlotte Bronte, in origianl box. Sold For: $110 at Ron Rhoads Auctioneers
Madame Alexander Shadow Pompadour Fall. Sold For: $160 at Ron Rhoads Auctioneers
Madame Alexander Label Makers Mark
During the 1940’s she initiated the first dolls with “sleep” eyes which open and close and in 1944 introduced the first patriotic dolls to honour the U.S. Armed Forces bravely fighting in World War II.
The Madame Alexander Doll Company is still in operation today.